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Course Outline

Prompting Techniques with ChatGPT

  • Overview of ChatGPT and fundamentals of prompt engineering
  • Content generation: drafting emails, summaries, reports, and ideas
  • Automating repetitive tasks using ChatGPT with custom prompts

Google AI Ultra (Gemini) in the Workplace

  • Introduction to Gemini within Google Docs, Sheets, and Gmail
  • Real-time writing, summarisation, and data insight generation
  • Collaborative workflows supported by AI within the Google ecosystem

AI for Image and Video Generation

  • Overview of leading tools: Adobe Firefly, Runway ML, and Canva Magic Studio
  • Creating and editing AI images for presentations and campaigns
  • Generating video content using text-to-video tools

AI Tools in Microsoft 365 (Copilot)

  • Capabilities of Microsoft Copilot in Word, Excel, and Outlook
  • Summarising documents and drafting communications
  • Data visualisation and spreadsheet automation using Copilot

Cybersecurity and Ethical AI Use

  • Understanding data privacy risks and issues surrounding AI-generated content
  • Best practices for ethical AI tool usage within organisations
  • Compliance considerations and risk mitigation strategies

Applied AI Use Cases in Creative Workflows

  • AI-assisted content ideation for communication teams
  • AI-driven design iterations and prototyping
  • Case studies focusing on video production and social media content

Free and Accessible AI Tools for Daily Work

  • Exploration of AI tools offering free tiers (e.g., Notion AI, Grammarly, DALL·E, Canva AI)
  • Strategies for selecting tools to meet specific workplace needs
  • Hands-on experimentation and guided exploration

Summary and Next Steps

Requirements

  • A working knowledge of basic office software such as Microsoft 365 and Google Workspace
  • Experience with digital communication or content creation workflows
  • Familiarity with online tools and cloud platforms

Target Audience

  • Communication professionals
  • Graphic designers and multimedia producers
  • Content creators and digital marketing teams
 14 Hours

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