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Course Outline
Quick Overview
- Data Sources
- Minding Data
- Recommender systems
- Target Marketing
Datatypes
- Structured vs unstructured
- Static vs streamed
- Attitudinal, behavioural and demographic data
- Data-driven vs user-driven analytics
- Data validity
- Volume, velocity and variety of data
Models
- Building models
- Statistical Models
- Machine learning
Data Classification
- Clustering
- kGroups, k-means, the nearest neighbours
- Ant colonies, birds flocking
Predictive Models
- Decision trees
- Support vector machine
- Naive Bayes classification
- Neural networks
- Markov Model
- Regression
- Ensemble methods
ROI
- Benefit/Cost ratio
- Cost of software
- Cost of development
- Potential benefits
Building Models
- Data Preparation (MapReduce)
- Data cleansing
- Choosing methods
- Developing model
- Testing Model
- Model evaluation
- Model deployment and integration
Overview of Open Source and commercial software
- Selection of R-project package
- Python libraries
- Hadoop and Mahout
- Selected Apache projects related to Big Data and Analytics
- Selected commercial solution
- Integration with existing software and data sources
Requirements
A solid understanding of traditional data management and analysis methods, such as SQL, data warehouses, business intelligence, OLAP, etc., is required. Additionally, a grasp of basic statistics and probability concepts (mean, variance, probability, conditional probability, etc.) is necessary.
21 Hours
Testimonials (2)
The content, as I found it very interesting and think it would help me in my final year at University.
Krishan - NBrown Group
Course - From Data to Decision with Big Data and Predictive Analytics
Richard's training style kept it interesting, the real world examples used helped to drive the concepts home.
