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Course Outline

AI Fundamentals: Key Concepts, Categories, and Common Misconceptions

  • Defining what artificial intelligence is—and is not
  • Distinguishing between Narrow AI and General AI
  • Understanding Machine Learning, Deep Learning, and Data Science
  • Explaining how Machine Learning operates without technical jargon

Generative AI and AI Agents in a Business Context

  • The capabilities and inherent limitations of Generative AI
  • How AI agents function
  • Typical business applications for Generative AI
  • Understanding hallucinations and the boundaries of current tools

Data Readiness: The Cornerstone of AI Success

  • Differentiating between structured and unstructured data
  • Key dimensions of data quality
  • Essential Data Governance principles for managers
  • The importance of data readiness prior to AI deployment

Identifying Where AI Delivers Business Value

  • Utilizing the AI opportunity matrix
  • Conducting value chain analysis for AI use cases
  • Primary and supporting business activities
  • Processes that yield the highest value

AI Success Stories and Key Lessons

  • Real-world AI applications across various business functions
  • Factors that contribute to successful implementations
  • Common failure patterns and strategies to prevent them

Workshop: Discovering AI Opportunities by Department

  • Mapping departmental processes and identifying pain points
  • Brainstorming AI use case ideas for specific business areas
  • Completing an AI opportunity canvas
  • Collaboratively reviewing and discussing findings across departments

Prioritizing AI Use Cases for Optimal Value

  • Scoring based on value versus feasibility
  • Distinguishing between quick wins and strategic long-term bets
  • Applying the AI project funnel
  • Selecting the initial use cases to prioritize

AI Governance: Roles, Committees, and Accountability

  • Determining who should lead AI initiatives within the organization
  • Defining governance roles, committees, and responsibilities
  • Center of Excellence models versus distributed ownership
  • Best practices for establishing AI governance

Security, Risk, and Responsible AI

  • Navigating information security and data protection constraints
  • Conducting risk assessments for AI initiatives
  • Ethical guidelines and the responsible use of AI
  • Building trustworthy AI systems

Building an AI-Ready Organization

  • Assessing current AI maturity levels
  • Skills and competencies required for the AI journey
  • Change management and ensuring cultural readiness
  • The continuous AI strategy cycle

Workshop: Developing the AI Implementation Roadmap and Action Plan

  • Consolidating the identified opportunity map
  • Defining implementation phases, quick wins, and milestones
  • Assigning owners, setting metrics, and establishing governance checkpoints
  • Finalizing the initial roadmap and defining next steps

Requirements

  • No prior background in technology or programming is necessary.
  • A keen interest in leveraging AI within a business or management setting.

Target Audience

  • Senior managers and department heads.
  • General managers and C-suite executives.
  • Leaders overseeing digitalization and transformation initiatives.
 16 Hours

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